名词

1. 花言巧语;华丽的词藻;浮夸之词
If you refer to speech or writing as rhetoric, you disapprove of it because it is intended to convince and impress people but may not be sincere or honest.

2. 修辞;修辞学
Rhetoric is the skill or art of using language effectively.

1. study of the technique and rules for using language effectively (especially in public speaking)

2. loud and confused and empty talk

e.g. mere rhetoric

Synonym: palaverhot airempty wordsempty talk

3. high-flown style
excessive use of verbal ornamentation

e.g. the grandiosity of his prose
an excessive ornateness of language

Synonym: grandiositymagniloquenceornatenessgrandiloquence

4. using language effectively to please or persuade