To touch customers’ hearts rather than their minds, because emotions are closer to their wallets.
When you realize you are confused, it is not tragic; when you are unaware of your confusion, that is truly pitiful. Only by understanding and mastering yourself can you truly change yourself.
One mistake brings greater awareness of life; one misfortune brings greater maturity about the world; one hardship deepens one’s understanding of life. To understand life, one must understand failure, misfortune, setbacks, and pain. When the heart is bright, even rain feels like sunshine; when the heart is dark, even sunshine feels like rain. I do not dwell on whether I will succeed; since I have chosen the distant path, I will move forward through wind and rain.
I have a friend whom I do not contact often, but we occasionally send messages just to confirm that the other still exists in this world. We maintain a letter-like form of communication because she rarely uses computers or phones. Everyone needs such a soul companion—someone who does not disturb you but still makes you clearly feel their presence. In an increasingly noisy and blurred world, such a connection is especially precious.